Facebook’s new pitch to brand advertisers: Forget about clicks

Dec 21 2013

File photo of a Facebook logo on a computer screen seen through glasses held by a woman in BernFacebook Inc, stung by doubts that advertising on the social network delivers enough bang for the buck, is preparing to unveil data to counter its critics and show that "clicks," the current metric of choice, tell only half the story. The world's No. …

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    Originally posted 2012-10-02 15:49:56. Republished by Blog Post Promoter

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